Working on this drawing installation with Mark and Jakub last year was great, we created a bazzar experience by putting the viewer in very tight quarters – actually having to crawl in to see it – it had a annoyingly wonderful sound track that further added to the experience, and then when you actually got to the drawings you viewed them through a small dark window in the structure we built, It was up at Emily Carr for one day – who would have thought drawing would be so interestingly different.
Author: thehoffmanian
Illustration – Just for Fun
It has been a while since putting up a drawing and this one has been posted before as a line drawing, but I was playing with some layers and some masks. My goal was to not make it look like a typical photoshop illustration but something much more organic. Photoshop filters used in pure form should be outlawed, I am hoping no-one feels this image should be outlawed. Let me and Little Johnny Ford know what you think.
Design – ALS


I have been thinking more about the value of the design process, and that process keep bringing me back to this project for ALS. It’s strange that at the time I was feeling very frustrated about the project and I am still not completely comfortable about the final deliverable but what I can say is that the process was and remains solid. It is I suppose – part of the learning curve – it will only get stronger and the final outcomeit turn – more solid. I wanted to also post 2 more images from that project – pieces that should or potentially could communicate the idea of a Network (community) of hope which makes up the BC charity ALSBC….an identity that if committed to by the non-profit group – would give them the staying power they are looking for within the charitable hierarchy in British Columbia. This identity would develope over time into something much more then just some purple people – but an identity. The Identity they are lacking.
Design – It has been awhile
It is the start of my final year at ECI and I am looking to self direct my own communication ideas. The ALS project was a good experience in starting with a proposal and running it through to final product. The poster above was part of that project. Jim and Mel were my partners in the crime – this year will be a solo show. I am hoping to have a mentor or two to help keep me on track to a successful project. I am also thinking of self promotional ideas that could include T-shirts and Illustration, I will keep this blog posted and at the same time the 2 or 3 people that visit it – cheers
Design – Urban Lonsdale



I was looking at the last few posts and they have been heavy on the illustration, some old some new – I guess there is nothing wrong with that but, its time for design. I spent some time exploring Lonsdale and the North Shore and the history is rich here. I put together a series of Magazine ads promoting the community. I wanted it to reflect the history and the call to a new life. Almost a homesteading flavour yet in a contemporary form. I find the form interesting and the depth of the Type reflects the history which I am trying to learn more about. Lonsdale seems to be in this call to community mode again, it could be because real estate is insane and everyone is calling you, but I want to think that it could be vancouvers next walkable, sustainable community,- Let me know what you think of Lonsdale.
Illustration – mark making
Illustration – Lines
Illustration – Jim Dine
Illustration – More Six Day News
Illustration – Momentum

Momentum magazine has been very good to me, Amy keeps inviting me to send in drawings based on articles and this time she gave me a lot of room to interpret the article anyway I wanted. If you get a chance pick up a copy – do so and let me know if you see the parallels in the Illustration. I had a great time doing it, the magazine promotes great things and I am happy to be a part of it in this small way. Cheers to bikes.









